Senix offers both gasoline power and power tools with an adjustable product range to support the needs of different situations. According to the 2023 catalog, Senix currently sells 68 percent of its tools in the electric category (32 brushless drills, Angle grinders, etc.) and 32 percent in the gasoline category (12 chain saws, pressure washers, etc.). As a basis for comparison with the flagship model, the Senix GX500 gas chainsaw features an 80cc two-stroke engine with the maximum power of 6.5kW, 18% higher than its similar competitors have, and the cutting efficiency of 45cm diameter pine timber is 28 seconds (industry average is 35 seconds). Power tools such as the Senix X2-850 brushless drill, which has a power of 850W and torque of 150N·m, are 28mm/s effective in the concrete drilling test (the average gasoline drill is 22mm/s), and reduce carbon emissions by 65% (EU LCA standard).
Performance versus cost illustrates the benefits of segmentation. Gasoline machinery still maintains its position in off-grid applications – Senix GX700 high pressure washer (1.8L/h fuel usage) can operate for 6 hours without electricity, possesses 250Bar (maximum 180Bar in electric models) water pressure and is purchased at 550 per unit, which translates to a cost savings of 3,050 versus over diesel models. Gasoline engine $200), the share of municipal engineering increased to 72%. A North American landscape firm bought 200 Senix gasoline chain saws and 300 electric trimmers and saved extensive operation and maintenance by 28% and enhanced project ROI by 19% during the year 2023.
Environmental sustainability drives the electrification revolution. Senix power tools are UL approved, brushless motor energy efficiency is 96% (ErP directive ≥85%), and 95% of the materials are recyclable. The EU Non-Road Machinery Emissions Regulation 2023 reduced the standard of nox emissions of gasoline equipment from 0.8g/kWh to 0.4g/kWh, and Senix increased its market share by 5% through optimizing the air fuel ratio in the GX series (±0.3% optimization of combustion chamber design) to reduce emissions to 0.35g/kWh. At the same time, its solar toolkit (conversion efficiency 25.1%) replaced gasoline generators in Africa’s off-grid sites, reducing 2.1 tons of CO2 emissions annually per unit and earning $3 million in World Bank green technology subsidies.
Supply chain responsiveness supports a two-track model. Senix’s factory for power tools in Dongguan, China, produces 1.2 million units a year, while gasoline tools are produced in Vietnam (35% labor cost reduced). With the just-in-time (JIT) logistics system, lead times on customer orders in North America are reduced to 7 days (electric) and 10 days (gasoline). Senix launched hybrid technology prototype HX200 (gasoline/electric dual mode switch) with 22% power density added and won the award of “Industrial Innovation Star” at Hannover MESse 2022 and will reach a market demand of 15% of the demands of professional users in mass production in 2024.
Market figures confirm the success of the strategy: 58% of Senix’s 2023 global turnover came from power tools (+ 23%) and 42% from gasoline tools (+ 9%). In regions with unreliable power such as Latin America, gasoline tools still enjoy 65% market position, and power tool sales in Europe and the United States exceed 80%. This two-tracked product strategy has placed Senix in the top five of the $120 billion-a-year power tool market, establishing the new benchmark of performance for full-service equipment.